AIAI Agent
Skywork｜Offline Meetup
To raise awareness and drive adoption of AI agents, we planned and hosted a meetup featuring KOLs from related fields, with keynote sessions, hands-on seminars and networking.
Event PlanningKOL InvitationsSeminar
Our Clients
Selected Clients
The logos shown represent a selection of clients supported by M2IE (Marshmallow Interactive Entertainment Co., Ltd.), the operator of Tonakai.
AIInternetConsumer
About Us
About M2IE
With AI and technology,
we are changing the future of
the creator marketing industry.
We are transforming creator marketing through the power of AI and technology.
By supporting work that has long relied on manual effort, we unlock the full creativity and potential of people.
We bring the world’s best technologies and brands to Japan, and Japan’s appeal and value to the world.
Through marketing and technology, we connect Japan with the world and open up new possibilities.
50,000+
Registered Creators in Japan
7,000+
Directly Partnered Creators
200+
Partner Companies
Our Business
What We Do
Powering marketing execution
with technology.
M2IE combines marketing expertise built in the Japanese market with AI, data and in-house tools to support companies from solving challenges to growing their business.
01TonakaiTurning hands-on know-how into technology anyone can use.
An AI platform born from M2IE’s marketing operations. It brings creator selection, campaign management and payouts together in one place, offering brands the operational know-how and data practices we have built in-house.
About Tonakai02Japan GTM
Entering the Japanese market — from strategy to execution to results.
We help overseas AI and tech companies and consumer brands enter and grow in Japan, combining local insight and our creator network with AI and data to deliver marketing that drives results.
View Our WorkOur Work
Case Studies
GadgetsGadgets
Ottocast｜Exhibiting at GO OUT JAMBOREE 2026
Sponsored and exhibited at GO OUT JAMBOREE, one of Japan’s leading outdoor festivals, showcasing the product’s appeal directly to visitors through a hands-on booth.
ExhibitionExperience BoothEvent operations
AppsDating App
cocome｜Nightclub × Influencers
Ran an influencer campaign alongside a nightclub collaboration event. Combined with an Instagram campaign, it delivered an immersive, experience-driven activation.
Collaboration EventInfluencersInstagram
News
News
2026.10.26ProductTonakai Android app now available on Google Play2026.10.15ProductAnnouncing the launch of the ”Tonakai” iOS app
2026.08.31AnnouncementNotice of head office relocation
2026.08.10Press releaseM2IE speaks at Qoo10’s “C-Beauty Brands Entering the Japanese Market” event2026.03.16Press releaseM2IE launches growth strategy and ad operations support on BeReal., hugely popular among university students—maximizing ad impact with local Japanese creators and authentic context